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In this ebook, you’ll learn how to market your app to ensure your company is setup for a strong start and long-term success. Discover proven strategies and tactics including:

  • Engaging and exciting your workplace champions
  • Evaluating employee needs when considering what to build first
  • Promoting through all of your workplace channels
  • Measuring what matters most to answer “what’s next”

“We wanted to become as digital as the product we sell which is where GE@Work comes into play. [We went through] a major move from an 80s, some would say 70s, office in Connecticut to one conducive to today’s modern work environment in downtown Boston. Now we are looking to do this throughout the company across all locations.”

Kaity Lambracht
Technical Project Manager, GE
 
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