UT Arlington Improves Student Retention by 2% with a Unified Campus App & Portal
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UT Arlington Boosts Undergraduate Retention by 2% with a Unified Campus App and Desktop Experience
At the University of Texas at Arlington, digital experience is a student success strategy. By launching MyUTA—a unified mobile and desktop experience—UTA centralized academic tools, advising, finances, and engagement resources into one intuitive hub.
The results were measurable: 100% adoption, 1.15 million logins in a single term, and a 2% increase in undergraduate retention among users.
A modern digital experience can directly impact student success. At UT Arlington, MyUTA delivered measurable outcomes:
- 2% increase in undergraduate retention among app users
- 100% student adoption, driven by app-authenticated registration access
- 1.15 million logins in one term, making MyUTA a daily-use platform
- 75% reduction in screen clutter, simplifying navigation and reducing friction
- Fully integrated enterprise systems, including TouchNet (finances), Civitas (advising), library research tools, room reservations, and homegrown academic tools
UT Arlington unified its campus app and desktop experience with MyUTA, achieving 100% adoption and a 2% increase in undergraduate retention. By centralizing systems and personalizing engagement, the university transformed its digital experience into a measurable driver of student success.
Why Download This Case Study?
Digital friction costs students time—and sometimes persistence. By centralizing systems, personalizing dashboards, and tracking engagement patterns, UT Arlington turned its campus app into a measurable student success engine.
Get the insights you need to take action. Inside this case study, you’ll learn how UTA achieved 100% adoption, improved retention outcomes, and built a scalable digital strategy that supports students from registration through graduation.
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